This year has brought me several occasions where I could speak either about Local Search & Web Analytics, both nationally at the Search Marketing Insights, held in Amsterdam,  as well as the SMX Advanced in London (presentation available here).
This september (28th & 29th) the SMX will also be held in Stockholm. This year I will be joining the conference again as a speaker, but unlike former talks this one will be about Conversion Optimization. One of the clients I work for at Onetomarket is Conrad Electronic. Delivering results for the Netherlands, Belgium, Switzerland and the United Kingdom has proven useful insights which we would like to share to those who wish to learn. It will be a Conversion Optimization Case study with examples and workflows.
During this same conference my colleague Theo Lentjes will be speaking as well about Conversion optimization in the Conversion Science panel. Working closely with Theo on clients like KLM continuously trying to deliver the best results possible we’re hoping to deliver some learnings at the SMX Stockholm. Come join us if you are at SMX Stockholm!
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