Most of you in the Local SEO business have probably heard of KML, but consider it a buzzword, Chinese or something they don’t want to get their hands dirty on. But what is KML and how can it help you in your local SEO strategy? Recently Eric Enge from StoneTemple consulting interviewed Google’s Director of [...]
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Why Local Search matters
After reading the official Google blog today I can say that it has been confirmed (at least by my free interpretation ), Amit Singhal, in charge of the ranking team at Google stated: Today, I would like to briefly share the philosophies behind Google ranking: 1) Best locally relevant results served globally. 2) Keep it [...]
Local Search Ranking factors discussed
David Mihm compiled an excellent article in collaboration with some SEO guys who are particularly interested in the local search optimization. We see highlights of the most important ranking factors, and also those that might harm your rankings. Must read for small businesses and anyone doing local optimization. Although this article is quite focussed on [...]
Starting a Local Search Optimization Blog
My blog about Local Search Optimization is about to kick off – this is the first post. No surprise there! But anyway, here I will be writing about Local Search Optimization, Universal Search, mapping services, Local Business Ads and perhaps some more SEO or online marketing related items. Please feel free to wander around this [...]
About Martijn
I'm Martijn Beijk, Digital Analytix Consultant with comScore. In my sparetime I specialize in Local Search.
My enthusiasm lays in Local & Mobile, including location-based services, context-awareness, semantic web and things as such.
Want to get in touch or hire me? contact me by mail or at Twitter: @martijnbeijk
